Posted on 27, March, 2019
Last Modified on 28, February, 2023
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The first and most common way to use an easel is as an art tool. Whether you're a skilled artist, a student, or someone who enjoys a casual paint & sip — chances are you'll use an easel to support and stablize your artwork.
Which easle you choose depends on the size of your artwork and application. Paint night hosts, art teachers and casual crafters tend to go with smaller tabletop art easels since they take up very little space, they're easily portable, and they get the job done. Serious painters and illustrators often buy studio easels, french easels, or pochade boxes, which are usually adjustable for canvases of any size, and include storage for brushes, palletes, and other paint supplies.
You don't need to have a canvas to use an easel. Many professionals these fixtures an essential presentation tool to be used in conference rooms, at functions, and on the tradeshow floor. As a lightweight alternative to trifold display boards, non-profit organizations may present their story to potential donors on poster boards mounted on easels. Corporations can use flip chart stands for presentations from routine meetings to crucial client pitches — (also great for Demitri Martin's stand up specials).
3. Promotional Signage
There are countless ways to display promotional signage in a pop-up shop or brick-and-mortar store. Retailers looking for easily portable retail sign displays can pair their poster boards with a sturdy tripod.
For frequently changing promotions like restaurant menu specials, you may like to use an write-on chalkboard display.
4. Book Displays
When you want certain books to stand out from the rest on the bookshelf in your home or bookstore, using a small wire easel is an excellent solution. Easily prop up your favorite novel or a bestseller on the top shelf and display the cover. Bookstores often use these book display stands to showcase new or popular titles as well as up and coming authors. This allows customers to easily see what new titles the store is promoting, as well as inspire them to browse similar options nearby.